Now a days, individuals find mobile as the user-friendly and essential gadget. This has led to the sudden explosion in the number of mobile users, which in turn paved way for the app market. Having an app for business or enterprise has become a marketing tool to drive traffic and revenue. Having an apps for day to day activities has eased the life-style of the general public. Having an app for recreational activities has become the fashion of the day.
Despite the fact that different applications on diverse platforms get released into the market, the iPhone app's market penetration is incredible. Apple's handset has low barriers for entry into the market with a consistent consumer purchasing system all over the world. The applications developed for iPhone are in huge demand owing to its aesthetics and implemented technology which is beneficial for the consumers. This guarantees a great return of investment (ROI) for the created application.
